Link building is the most important (and challenging) SEO skill. Actually, it’s a culmination of several different skills: you need to master content creation, sales, programming, psychology, and good old-fashioned marketing if you want other people to consistently link to your site.
IF YOU’RE LOOKING FOR MORE SEARCH ENGINE TRAFFIC (AND WHO ISN’T?) THEN LINK BUILDING IS A MUST
Building Links Today: How the Game Has Evolved
There was a brief time in SEO history where you could build thousands of spam links and watch your site climb to the top of the first page. Those days are long gone.
Make no mistake: Black hat SEO techniques can still work. But they’re not nearly as effective as they used to be. And the results are extremely short lived.
SEOs that do well today dedicate serious resources (time, money, and skilled labor) towards their link building campaigns.time and money.
WHY? Continue reading
The Moving Man Method is one of the most powerful white hat link building strategies on the planet. Because The Moving Man Method is an advanced SEO technique, the steps in the process aren’t super-straightforward, like “submit your site to directories” or “publish a press release”.
That being said, it’s not rocket science. Just follow the steps in this checklist and you’ll find yourself with more link building opportunities than you know what to do with.
1. FIND AN OUTDATED RESOURCE
Your first step is to find a web resource – like a brand, tool, guide or service – that no longer adds value. For example, you can use a resource that recently:
- Changed names
- Moved to a new URL
- Stopped offering a service
- Stopped updating a resource
- Shut down
As long as the resource doesn’t provide value anymore, it’s a good fit.
For example, when SEOMoz rebranded to Moz (and changed their domain from SEOMoz.org to Moz.com), I knew there were thousands of links still linking to the old domain name.
So in that case, SEOMoz.org was the outdated resource that I used.
Another example: Continue reading
That’s how long it can take to drive traffic to your blog or website through SEO.
Don’t you ever wish there were faster methods?
There’s no way to predict how fast – or if ever – Google will rank you in the SERPs and send you traffic. Even advanced SEO professionals confirm that it can take up to half a year or even more to get your SEO strategy working.
After all, there must be another way around this to get more eyeballs on your content. Sure, you could go out and search the web for solutions, try your luck on Facebook and Twitter and hope for the best.
That’s not what I want to suggest you.
The following huge list of traffic generation methods is the result of me browsing the internet for months before and during the launch of my own blog. Continue reading
If you’re already having success with SEO — and want to scale your success — great! This free series will help you do just that.
But if you’re struggling with SEO and want to get your site moving in the right direction, you’re also in the right place.
Remember: Brian Dean struggled with SEO for 4 long years before he finally figured things out in the summer of 2012. And the 2-step formula that I outlined in the video helped him go from“zero” to “hero” in record time. Then, in early 2013, he used this same formula to scale my success. That’s when he launched Backlinko. Even though Backlinko was in the extremely competitive internet marketing industry, he quickly grew my blog from zero to 10,294 unique monthly visitors in just 6 months. And then from 10,294 to 56,846 monthly unique visitors in under a year. (Today, Backlinko generates over 110,000 unique visitors per month). Continue reading
Most people struggle with SEO because they follow “best practices” from so-called SEO experts. And as you saw in the video, most of these “SEO best practices” are actually HUGE mistakes. Specifically, there are 4 Fatal SEO Mistakes that block most people from success.
There are 3 steps you need to take in order to avoid the 4 fatal SEO Mistakes from today’s lesson.
Step #1: Move Your Publishing Schedule To “Quality” Over “Quantity”
As you saw in the video, Backlinko has grown to 110,000+ unique visitors per month with only 32 total blog posts.
When I tell this to people they can’t understand it. They say, “I thought that Google loved sites with lots of of unique content. How can you get so much traffic with only 32 posts?”.
The fact of the matter is this:
Google doesn’t reward big sites with lots of content.
They reward sites with the BEST content (in other words, content with the most quality backlinks pointing to to it).
In my premium business training course, SEO That Works 2.0, I show you exactly how to create the types of content that Google wants to rank.
But for now, it’s time to move your content marketing focus from “quantity” to “quality”.
Here’s a quick story to illustrate how this works: Continue reading